Parent Landing Page

Challenge: Create a landing page to inform parents of the benefits of purchasing Quizlet subscription for their child.

Role played: Content writing, creative direction, webpage building using Prismic

Insight: Parents want a way to help their children stay on top of their studies during remote learning.

Solution: Introduce Quizlet value propositions to parents using a trustworthy, reassuring tone. Underscore the key value propositions using a combination of icons and text. Create simple and intuitive illustrations to introduce product features.

Results: Generated 600+ upgrades and $28K+ in revenue.