Marcus Wenkel - branding guide
Marcus Wenkel is a relatively new interim manager based in Hamburg, Germany. In order to stand out from the crowd of other managers offering similar services, a personal brand identity was created with accommodating assets for web and print.
The final logomark represents M + W, as well as growth and movement, showcasing Marcus's involvement and his position within a company.
Besides the logotype, multiple assets were designed to ensure the personal brand remains coherent throughout digital and print mediums.
Art Direction - Gleb Podorozhnyy
Logo Design - Rafael Fagulha
Webdesign - James Badour
Project Strategist - Corbinian Buchberger
Copywriter - Meilani Halim
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