UX exploration - "What if..." of a 1-button safety app

In the ideation phase of a project, brainstorming and validation is critical. Utilizing some of the GV sprint methodologies, it's possible to quickly "test and learn" ideas before getting too far into the solution space.

Shown here is an example that may have started with the question: "What's the difference between the first time and subsequent time a user accesses the application?"

The results of a whiteboard session can quickly be built into a series of screens, added to a prototyping tool, and put into a user-testing scenario. The length of the process and the fidelity of the output may vary, but the insights that come from the session always add value.