Human Kind — Checkout Flow

About

Fuse Labs is an American company that produces cannabis-based products.

They produce evolutionary products for body and mind care under the Human Kind brand.

The checkout

We worked to create a unique e-commerce website for a unique brand.

The checkout process was placed on four screens of the checkout page, without any scroll.

The transition between steps occurs as the data is filled.

The copy on buttons, headings, and inputs was written in a friendly voice to reflect the principles of brand communication.

The user could choose from three shipping options and immediately find out not only the cost but also the exact terms of shipping.

It’s possible to pay by card and via PayPal, and to apply a promo code for a discount.