Metro | Supermarket Rebranding
The objective of this supermarket rebranding is to unify the graphic image, as well as modernising the brand. That's why an intense orange has been chosen as the only corporative color to communicate strength, energy and to provide coherence to the brand. Graphic resources such as vertical lines and repetition are used to provide dynamism and to impact the public.
To see the complete project:
https://www.behance.net/gallery/90055747/Metro-Supermercados
advertising
brand
branding
branding and identity
dynamism
editorial
graphic design
grocery store
identity
merchandising
modern
orange
packaging
rebrand
rebranding
redesign
stationery
supermarket
supermarket branding
wayfinding
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Posted on
Nov 20, 2020
More by Ainhoa Urigoitia View profile
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