31 Lennox Brand Identity

31lennox is a New York style gourmet restaurant in Dublin with a comfortable and relaxed environment.

We were responsible for creating a logo and visual identity to support the brand. We also created take-away kiosks, COVID signage and even staff masks. ⠀

The logo emphasises the street number (31) as the primary identifier of the brand, where it's luxurious gold serif type is balanced by a simple and modern “Lennox”. The light, hand-drawn feel of the supporting visual elements add to the organic, relaxed and friendly personality. This minimalistic and organic feel also adds a touch of sophistication while keeping it all fresh and modern.

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