Designweek Logo

Concept branding work for Design Week, an internal conference for designers in Workday.

The circular illustration depicts the story of the Evolution of technology – namely the story of ‘From Sand to C’. This describes how from silica in sand, we created hardware, developed software, eventually concluding with ‘C’; a universal programming language.

The evolutionary illustration shows this process with the final output being the Workday Cloud. Also, included are references to creativity and human life.