Vassia Kostara - E-Commerce redesign

Vassia Kostara is a passionate and creative fashion designer.
Our design approach was to create an environment with minimal aesthetic in order to bring attention to the wide range of products with fine and detailed prints. We introduced a home section promoting the most important product categories to catch even the most demanding user's eye and added a quick add utility to all products to avoid spending the time of the most confident ones. The presentation of collections and blogs were enhanced with the ability to connect photos with products included in them, in order to boost the products presence even more. As most visitors come from Instagram, particular attention was paid to the user's experience from mobile devices and the ability to load, surf and shop fast.

www.vassiakostara.com

View more:
www.pixual.co/portfolio/vassia-kostara
www.behance.net/gallery/104108185/Vassia-Kostara-E-Commerce-redesign

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