The Staunton Storefront Hotel

My client wanted an instantly recognizable brand for passerby on the streets of Staunton, VA for her Airbnb vacation rental in an old storefront property. I utilized a campy, sans serif font to modernize the mark but referenced the typography to the window style and vintage look of the hotel. The illustration is just a minimal drawing of the face of the building which I think looks great on small scale documents such as pamphlets and contracts.