Modern Harvest Supermarket Brand Identity

Modern Harvest is a supermarket that focuses on user-friendliness and easy, accessible shopping. With color-coded aisles, self-scanners on every aisle and a mobile app with gps tracking on the store; Modern Harvest excels at making shopping easier. To promote the mobile app, we have to crew members wear app promotion shirts that have a QR code for the app on the back on the shirt.