'Clicking' Imagination With Design

K’NEX ™ as a brand, being an outside the box product, gave me a real challenge to try and honor its digital development. Parents and children alike can relate on the fact that this construction line of toys would take their imagination into different worlds. My intention for this look and dialogue was to bring dynamic uses of the featured builds and styles to the worlds of the imaginative. You could go up to smokey mountaintops, through forest filled fairgrounds, and into dusty off-road trails. I achieved this with by taking specific plotted scenarios, elevated them with photography that would work for the super imposed product.

K’NEX ™ as a brand, being an outside the box product, gave me a real challenge to try and honor its digital development. Parents and children alike can relate on the fact that this construction line of toys would take their imagination into different worlds. My intention for this look and dialogue was to bring dynamic uses of the featured builds and styles to the worlds of the imaginative. You could go up to smokey mountaintops, through forest filled fairgrounds, and into dusty off-road trails. I achieved this with by taking specific plotted scenarios, elevated them with photography that would work for the super imposed product.

K’NEX ™ as a brand, being an outside the box product, gave me a real challenge to try and honor its digital development. Parents and children alike can relate on the fact that this construction line of toys would take their imagination into different worlds. My intention for this look and dialogue was to bring dynamic uses of the featured builds and styles to the worlds of the imaginative. You could go up to smokey mountaintops, through forest filled fairgrounds, and into dusty off-road trails. I achieved this with by taking specific plotted scenarios, elevated them with photography that would work for the super imposed product.

K’NEX ™ as a brand, being an outside the box product, gave me a real challenge to try and honor its digital development. Parents and children alike can relate on the fact that this construction line of toys would take their imagination into different worlds. My intention for this look and dialogue was to bring dynamic uses of the featured builds and styles to the worlds of the imaginative. You could go up to smokey mountaintops, through forest filled fairgrounds, and into dusty off-road trails. I achieved this with by taking specific plotted scenarios, elevated them with photography that would work for the super imposed product.

K’NEX ™ as a brand, being an outside the box product, gave me a real challenge to try and honor its digital development. Parents and children alike can relate on the fact that this construction line of toys would take their imagination into different worlds. My intention for this look and dialogue was to bring dynamic uses of the featured builds and styles to the worlds of the imaginative. You could go up to smokey mountaintops, through forest filled fairgrounds, and into dusty off-road trails. I achieved this with by taking specific plotted scenarios, elevated them with photography that would work for the super imposed product.

K’NEX ™ as a brand, being an outside the box product, gave me a real challenge to try and honor its digital development. Parents and children alike can relate on the fact that this construction line of toys would take their imagination into different worlds. My intention for this look and dialogue was to bring dynamic uses of the featured builds and styles to the worlds of the imaginative. You could go up to smokey mountaintops, through forest filled fairgrounds, and into dusty off-road trails. I achieved this with by taking specific plotted scenarios, elevated them with photography that would work for the super imposed product.

K’NEX ™ as a brand, being an outside the box product, gave me a real challenge to try and honor its digital development. Parents and children alike can relate on the fact that this construction line of toys would take their imagination into different worlds. My intention for this look and dialogue was to bring dynamic uses of the featured builds and styles to the worlds of the imaginative. You could go up to smokey mountaintops, through forest filled fairgrounds, and into dusty off-road trails. I achieved this with by taking specific plotted scenarios, elevated them with photography that would work for the super imposed product.

K’NEX ™ as a brand, being an outside the box product, gave me a real challenge to try and honor its digital development. Parents and children alike can relate on the fact that this construction line of toys would take their imagination into different worlds. My intention for this look and dialogue was to bring dynamic uses of the featured builds and styles to the worlds of the imaginative. You could go up to smokey mountaintops, through forest filled fairgrounds, and into dusty off-road trails. I achieved this with by taking specific plotted scenarios, elevated them with photography that would work for the super imposed product.

More by Alex

View profile