Bold Ultra-Modern 413 Logo Mark Design
Final Design from ICDAT branding project!
I wanted to explore a variety of different styles when it came to the designs for ICDAT. I felt that sticking to one style would mean that there would be no real variation when it came to ICDAT clothing range.
No matter what your fashion preference is, I've tried to accompany it with the options presented - after all, we all have different tastes.
With these designs, in particular, I wanted to create an ultra-modern vibe by using a bold typeface, accompanied by the brand colours for brand consistency, and a stand-alone mark that works both on its own and with the brand's messaging.
The italics create a sense of forward-thinking and movement, which, as mentioned previously, is what ICDAT is all about, motivating people to work towards their goals and get the best out of life.
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