PhillyCHI Rebrand : Event Posters

Hi there, here are some event poster designs that we ended up with. Paying homage to the UX community and the energy that surrounds PhillyCHI was one of our top priorities. Our abstract shapes, born out of the profiles of different Philly neighborhoods, were created to be the main graphical hooks that the brand latched onto.

For more info about the project, I wrote a case study about it: https://vietnameta.co/PhillyChi-Rebranding