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Had the privilege to work with the team at Panther to work on their forthcoming product launch.. They're a young startup looking to impact the hiring space, on a global scale.

The goal of this mark was to create an abstract ‘P‘ shape that also resembled a panther in some shape/form. The ear shape came naturally and provided a nice evolution from an abstract P into a strong standalone symbol.

We also explored a secondary mark which they'll be looking to use on apparel, etc. More to come on this project!

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