Grizzly Business Card Mockup

This was a personal project I created to help build out my portfolio. The task at hand was to create a logo and business cards for a outdoor company Grizzly that focuses on the safety and preservation of the local Grizzly Bear population. I started by creating the bear paw and had to think of a way to implement the nature aspect of the company into the project. I stumbled on the idea of illustrating a set of mountains to fit into the palm of the bear paw and naturally recognized the fit for the company name near the bottom. Below are a few different iterations of designs that came from the project.