Personalization.JS

Considering the massive amounts of data collected on the internet user in our contemporary, I created this poster to highlight the inferred demographics and interests indicated by my online accounts. This work highlights the bizarre leaps made through algorithmic code which correctly and incorrectly catagorizes each internet user. This work illustrates a small sliver of the data collected, and prompts contemplation about what it means to be partaking in such a tracking based online platform.

Below the collage of words and images, I’ve provided detailed instructions on how to download one's own data if so desired. This work was designed as a takeaway printed on A2 sized newsprint.