Sawnd

“A sound heart is the life of the flesh, but envy the rottenness of the bones.” – Proverbs 14:30

Sawnd, the written pronunciation of the word “sound”, is Christian-based therapy. With this exploration, I focused on both the word’s normal meaning and its Biblical meaning which is peace and tranquility. I wanted to capture both meanings in the logo, so I formed the S out of an interpretation of sound-produced water ripples. Along with the logo, I explored different ways the brand would be used as a whole which includes a website.