Audi Europe Brand Material

Work for J. Walter Thompson to develop visuals and storyboard for presentations used by Audi Europe as part of internal training program titled Q -POWER. Audi Europe needed to align brand understanding among retailers, and the material created was for distribution among sales people. Using simple monochrome graphic shapes to morph into the famous Audi rings and black/white shots of sports people, the short brand promo conveys human endeavour, athleticism and advanced technology.