Transgression | Clothing Brand | Branding
Idea
The brand alludes to turning against rules, norms, and values
culture. Its recipients refute their boundaries, thus broadening their
area of freedom.
Lack of exit most often breeds aggression, aggression motivated by the need to expand the boundaries established by law, communication, and culture.
The brand encourages breaking the law, understands breaking the law, breaking which
most often it is for self-pleasure, it is not a rebellion, it is a lack
exit.
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