Artemis Archery Logo

Mythology and art combined in one composition.

For this presentation, I wanted to show the logo in a modern style, for its potential application to the fashion industry, using minimalism and a subtle gray scale that evokes mystery. The darkness in the design is the night, and the transition between gray is the representation of the forest fog, a graphic interpretation of the symbology related to Artemis, Goddess of the moon and the hunt.

Logo Concept.

A symbolic representation of the goddess Artemis that consists of the graphic simplification of the moon used as a bow and an arrow. The combination of elements forms the letter A subjectively. The elements combined in the concept are directly related to Artemis, as she was considered the goddess of the moon and the hunt. An elegant and minimalist symbol with a mythological background.

Thank you for watching! :)

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