FORTMAN

Client. Fortman.

Objective. Develop an identity for a packaging that integrates the security and formality required by a product designed for men in a complex stage of their intimate sexuality. There is a broad topic that involves third parties that we do not want to divert attention from the problem in general.

Process. The packaging reflects in its shape, color and typography a determining character that supports a personal style for the male user who seeks to have a pleasant communication for their own interest.