Raceface – E-Commerce Redesign

New Work – As a world-class brand with a loyal following, we helped Race Face launch a whole new online experience, built on Shopify Plus, empowering customers to find the right products for their style of riding, while taking the friction out of the purchase process. Paired with extensive CX planning work, this new flagship e-commerce experience puts Race Face in the lead in the competitive cycling component and apparel category.

👉 See it online at https://www.raceface.com