Brand identity for Umbrella IT

This project of Art. Lebedev Studio received the iF Communication Design Award 2020.

Umbrella IT develops web and mobile apps for task management.

The identity we came up with foregrounds Umbrella IT’s ability to help their clients protect themselves from risk.

The logo is made up of two parts — a text and a blue bar above it. The bar acts as a symbolic umbrella, protecting companies from the problems raining down on them. The rich blue reflects the digital age — the color of links, highlighted elements, underlines, and much more!

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