SaaS Marketing Platform - Dashboard

Long time no see! How are you doing so far?

Today I wanna share with you the Dashboard from the project I've been working on for the last couple of months.

It's a marketing automation platform, that allows building creative campaigns in an embedded builder, explore data gathered from launched campaigns, and increase your business following hacks from professionals in the area.

On the Dashboard, there is the main information we decided to go with after the secondary research and stakeholders interview: analytics as a graph, indicators of interactions, conversions and rate, the list of best campaigns, and manually added favorites campaigns. Since the client follows the value-first approach, he wanted explanations of how to use the tool successfully to be stood out. Here we decided to make growth hacks one of the most major elements on the page - the illustration to explain for who it mostly for and the contrast violet CTA "Explore growth hacks". User can create a new campaign from all pages on the platform, the workspaces feature allows to split different projects into different spaces.
Featured templates are supposed to help people browse thematic already-prepared templates much faster and easier.

There is also the panel in the top right with all info connected with a free or paid plan user has.

For now, most of the UX and UI parts are done, but brainstorming on the builder feature is coming!
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Let me know what you think in the comments! 😍
I'm open for projects: sandra.nevska@gmail.com