Identity Moodboard: Monochromatic

Modern • Recognizable • Fresh

In the monochromatic direction, we pair each Base color with a slightly lighter secondary accent to create an extremely clean and minimal look with depth and richness; each color is integrated and works together to create a seamless experience. This is hidden sophistication. Base colors stand alone and would not mix with other colors. The grounding color includes silver to create a sense of modernity.