Component 112

As you know, it’s challenging to create something for a contemporary art museum for such a creative place. And the double challenge for us, it’s to make it for the museum about other cultures and inspire learning through the global lens of the African Diaspora.

Our 5-second user tests and interviews show that it’s a bit outdated design, not modern with cluttered content, and difficult navigation.

Our problem: How might we make the museum experience more informative and interactive for the users, especially during the time of COVID?

Our solution: Optimize MOADs online profile by designing an immersive digital experience for anybody in any part of the world that wants to explore and facilitate cultural experiences that inspires learning through the global lens of the African Diaspora.