National Orchestra of Lille - Posters

NATIONAL ORCHESTRA OF LILLE - MUSIC IS EVERYWHERE

For its new annual advertising campaign, the NPO wanted visuals based on principles dear to Roland Barthes: analogy and metaphor. Without using musical instruments on the visuals, using other means or visual tricks, it was necessary to recall the mechanical aspect of an instrument, its material, the repetition of lines, the forms of music, in a shifted context. It is a question of transmitting an intelligent visual perceived by the spectator as an opening to the world of creative, inventive and original music, while imagining classical music differently.

I have taken up here the principle of Sol Lewitt's compositions, which transcribed clear and precise indications so that everyone can realize his work, in the same way. The analogy with music is made through the concept of the score.

More details on my Behance !
https://www.behance.net/gallery/73107089/ONL-Affiches