Moodboard for a Floral Artist's Branding

In Bloom is a floral artist, their tagline "Florals Inspired by Art" is reflected in this moodboard, and their now-designed brand, which are both influenced by various artworks.

In Bloom seeks to attract the bold individuals looking for unique, artistic floral installations for their event. We made their brand stand out from other florists by using bold, yet natural colors inspired by the sunset and the colors of flowers, as well as big, bold shapes and color blocking.