Brand pattern exploration

As things usually go in our field, the best projects are under the strictest NDA. This is one of them. Therefore, I can only show you some brand pattern explorations that I'm currently working on. 🎨

Although I don't promote myself as a brand designer because I consider myself a digital product / UX designer, the client wanted to have me guide the brand direction for this existing startup. And as a designer, it's always thrilling to lead the entire design language for all brand communications, including the website, which is soon to be designed.

Hope to publish some more on this in the near future, and to be allowed to put things into the proper context.