Origin Books: Bag and Gift Wrap

This project concerns the branding and identity of Origin Books: a fictional bookstore specializing in independent press literature and showcasing up-and-coming authors. The creation of the store was to promote printed matter despite or in response to digitization and to link it to the image of the dinosaur, an extinct giant.

The gift wrap utilizes the repeating pattern seen throughout the project and the bags are a playful spin on the pattern and one of the dinosaur mascots.