Karma Kafe - Website Design & Development
The Karma Kafe website was conceived, designed and built in fast fashion to coincide with an aggressive timeline for product development and launch, all done within a six week timeframe. The packaging is the hero element with product benefits and categories clearly understood and navigable throughout the site. The rich color palette embodies the branding and packaging, inspired from the vibrant colors found in the superfood ingredients. Built on the Shopify platform, the site is customized and integrated with key internal systems the company uses for customer service, support and fulfillment.
The Karma Kafe storefront on Amazon has branded elements applied along with key products and selling points within a few template options to dress up the Amazon experience. This is especially useful when running ads or social media promotions that then lead to Amazon for a nicer landing page experience.