HelloFresh Custom Meals & Delivery Tracker

What's up everyone! Check out one of my first solo projects. This is a concept I did for HelloFresh - an exploration of custom meals and a revamped delivery tracker.

What do you think of these ideas? Does a custom meals option seem helpful to customers with particular dietary restrictions?

On the first two screens I wanted to explore the idea of giving customers deeper customization options when ordering meal kits. To avoid disrupting the existing experience I decided to incorporate this feature into the meal detail screen.

With the delivery tracker I wanted to keep from opening in another tab. I examined how other interactions worked on the mobile site and decided to incorporate something similar here. This allowed me to introduce a detailed tracker where the user can watch their delivery in real time on the day of delivery.

Thanks for looking - I'd love your feedback!

Disclaimer: I don't work for or with HelloFresh. I'm just a young designer polishing my skills.

Ruberto Design