Guerriers
Guerriers is a tennis-inspired uniform reimagined by the stylish humans who wear it. The name Guerriers is French for Warrior.
Guerriers is a clothing brand that was aiming to launch in the summer of 2020, then covid hit. My role was to develop the brand’s creative direction and content strategy for the website, social, and all digital platforms for the launch. With a team of talented and creative women, we were able to launch Guerriers and convey the brand’s ethos of being a warrior; especially during this time.