THESSALONIKI INTERNATIONAL FILM FESTIVAL
BA in GRAPHIC DESIGN
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Final year project/dissertation
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Thessaloniki’s Film Festival, the country's largest film institution, promotes cinema throughout the year, highlighting the history of the present and the future voices of Greek and global independent production. Throughout the year, the institution presents first screenings and film tributes, and holds events in its four halls in Thessaloniki. The aim of the assignment is to visualise the concept of cinema, its evolution over the years and the creative performance of selected films included in the screening program.
The rendering of the space in perspective, with linear shapes symbolises the different perspective that the viewer can have in the room, literally and figuratively, while watching the same film each viewer draws his own conclusions. The film may be the same for all viewers, but the perspective will be varied. The large-capacity hall presents intense collectivity and sociability, as the social characteristics of the people it hosts, the different educational level and even the different momentary mood differ. Designing the visual identity of an international festival is quite demanding. There are many applications in which the identity should be functional no matter how many variations in size are made. This was one of the first things I thought of when designing a linear perspective of the room. How this shape can be "flexible" and retain its identity in any application, of any size.