P for Platforms, Products & Programs - ABC

I contributed to 'The ABCs For Contemporary Creatives': By Creatives, For Creatives, by BBH New York's Tim Nolan and Droga5's Jen Lu, & illustrated by artists from NYC rep Bernstein & Andriulli. My piece was P for Platforms, Products & Programs.

See more detail from the project here
http://www.rodhunt.com/110605/2257866/portfolio/p-for-platforms-products-programs-abc

Enhance your creative vocabulary with a new fun and interactive book called the ABCs of Contemporary Creatives. BBH New York's Tim Nolan and Droga5's Jen Lu (together known as Universalscene) began fleshing out ideas for the book over a year and a half ago. Somewhere along the way they enlisted the help of our illustrators, with each taking a letter of the alphabet.

Every letter comes with some tech-y tidbit of knowledge - such as B is for Beta - as well as an intricate illustration done by CGI, paper-cut, acrylic, pen & ink, you name it.