CanWest Logo Concept

I was approach while working at Burke Group to design a logo for the CanWest Veterinary Conference. Their current logo was slightly out of date and they wanted to modernize it.

Although this logo never came to fruition, for me it was a top runner. It is current and modern with the font usage, and the icon could be interpreted as both a CW for the conference name, or a very reductive stethoscope.

Client: Canwest Veterinary Conference
Agency: Burke Group
Art Direction: Tyson Dueck
Designer: Michelle Scully

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