Healthy Harold

A few weeks back I got to work on this pitch for a complete redesign of Healthy Harold, which any kid that grew up in Australia will know of. It's basically this program that goes around to primary schools in Australia, and teaches kids how to eat well, be safe, and just learn basic life lessons and that. I have very fond memories of it. I think there's a huge amount of nostalgia around people my age who are now starting up families of their own, and seeing their children go through the Healthy Harold experience.

I was super happy with the new Harold, who we re-dubbed "Hipster Harold", as the style is very much inspired by the illustration style in Adventure Time and other things.

You can check out other illustrations I did for the pitch here.