Genome Nav Animation

A little gif to show the interactivity of the Passion Genome navigation. This was a fun one to direct and design. Wish we could have cut down the copy in the nav though :)

This gif isn't the greatest resolution so you may want to check out the real thing: http://www.passiongenome.com

My roles were direction, design, ui, and some motion.

ps: I had to take down my last post because I posted too early for the campaign.