Explainly: Explainer Videos Logo Design by The Logo Smith

Client: Explainly
Designed: 2019

The logo mark concept is based on the initial E, whilst using blocks to create both the idea of ‘explanation, direction, instruction’ .

I pulled this off by using the cheeky little speech bubbles, that are connected in a way to show the process of ‘Explanation & Progress’, all whilst tilting up to the right in a positive manor.

Starting with 3 basic rectangles, I was able to fashion these into: the initial E, Directional Diagram Arrows,Text/Speech Bubbles with each of the 3 elements connected, in bright vibrant colours.

Project Page: Explainly: Explainer Videos

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The Logo Smith aka smith.™

→ smith.gl/portfolio
→ smith.gl/hire-smith

The Logo Smith aka smith.™ – a British freelance logo designer extraordinaire – has over 28 years commercial experience, in: Logo & Brand Identity Design; Logo & Brand Redesigns & Updates; Icon Design; Label & Packaging Design; Social Media Branding; WordPress Development (SEO, Security & Performance); Lithographic & Digital Printing; Reprographics; Advertising & Marketing.