Fazenda Três Palmeiras

Brand update of Três Palmeiras farm. In this project, the objective was to modernize the identity without losing the reference of the logo that has been accompanying the family for years.
The original design was a guide and inspiration for the new icon, which, following the proposal of the three sheets, composes an element that gives more freedom of application for the brand. The color palette was also updated to incorporate the agricultural environment and bring more life to the visual identity, gaining the yellow that traditionally represents the sun in the segment.