Social Ads for PocketPills

PocketPills is a full-service, licensed online Canadian pharmacy. It offers simplicity and convenience by delivering your meds the next day without needing to wait in line, sort pills, or miss your dose. It aims to reduce the stress of managing medications.

PocketPills wanted a creative style that engages its audience with their service by showing how easy it is to receive and take medication. Thrive developed a creative strategy to determine the unique selling points of the brand then categorized these into themes that targeted core areas.

Since trust was determined to be one of the biggest barriers with selling medication online, Thrive came up with a creative style that borrowed the rounded shape elements of the PP logo while incorporating the bright secondary colour palette to associate a feeling of simplicity, warmth, and friendliness with the brand.