Website Hero Section

Here's the hero section for the website we just created for Breakthrough.

The number one goal of the website is to generate leads. We've implemented two key ways of doing this:

1. In the hero section we've added a request a call back feature. This uses an integration with Calendly that shows a calendar and time selection for the user to pick a date and time for a call back from the client. This starts the entire user journey on a positive note - they get to decide when to talk to you, not the other way around.

2. There's a CMS driven books dropdown in the navigation. The client can upload a free chapter for users to download. Before downloading the user is prompted for their name, phone number and job title. This then gives the client a reason to call them and say "Hey - how are you finding the free chapter of X?". The client can then start to build a relationship which has the potential to turn in to some business.

The fact that this is driven by the CMS means that the client can upload / edit / delete these free chapters as they see fit with no need to contact the designer / developer and have to wait or pay extra money. It's all managed from within the Webflow CMS.

Easy life.

If you need a website, get in touch - mrtompiggott@gmail.com