Imaginary Shops

Discover the boxes on Behance!
Mornings Shop Box: https://www.behance.net/gallery/99277741/Mornings-Shop-Box-Imaginary-Shops
Rain Shop Box: https://www.behance.net/gallery/99280277/Rain-Shop-Box-Imaginary-Shops
Silence Shop Box: https://www.behance.net/gallery/99284897/Silence-Shop-Box-Imaginary-Shops

“Imaginary Shops” is a project about a series of absurd shops, non-existent places: shops that sell concepts, time frames, sensations. Inside you can find things like excuses, certainties and second chances, as well as Sundays, crowded places, troubles and happy endings. Today there is a shop for almost everything except... many things. This project tries to emphasize these many immaterial things, making every store come true in a box that contains a selection of so-called products, simulacrum of a sensation.
With the aim of conveying an aesthetic, while inviting us to make space for imagination, memories and small but complex sensations, good or bad, that anyone experience; to remind us the importance of these mental spaces in a world full of everything.

More by Elisabetta Vedovato

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