Audigent Website Design

Another company that I had the pleasure to work with this year was Audigent.

Audigent is a next-generation data management platform and the world’s first “data agency,” containing some of the most exclusive content-consuming audiences across desktop, mobile, and social platforms. In an age wrought with ad-fraud and a lack of transparency, Audigent is transforming the programmatic landscape by putting first-party data directly into the hands of publishers and advertisers.

The company requested for me to design a website that will clearly feature their qualitative differentiator, which is complete transparency and accountability. They are able to tell buyers where every one of our device IDs has come from and believe that it is the media buyer’s right and responsibility to know.

As their customers are in the media industry, the website needed to capture a lot of meaning through imagery. So, what started as designing illustrations for only key segments of the website, ended up a web presence that is fully-focused on product illustrations to tell the story.

Check out their redesigned website.

Shout out to Antonio Stojcevski for the initial design direction.

———

Want to design a similar-looking website?
Perhaps I can help. 🙋‍♂️ Write me.

More by Zlatko Najdenovski

View profile