Bedulu Bali - Corporate Identity

The whole idea is to have some of the elements that pictures the Single Minded Proposition, "Paradise on the hill". From the word paradise, it can be understood as a place of exceptional happiness and delight which gives me the idea of using the image of a sunset. There consists of 2 parts in the logo; the circle represents the sun and the letter B represents the hills. The reason the hill is placed in a vertical position is because, by using the outlines of a hill I managed to get an image that resembles the letter ‘B’ and to give people a more direct answer to tell what the logo actually means.

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