Danica

Danica Workplace Solutions wanted a logo that was warm and inviting since they're in the business of setting people up with the perfect home office systems. With a Scandinavian heritage, the owners wanted to evoke the idea of "hygge," or the comfort and warmth of home, in their logo.
So I played with the "D" and turned it into an abstracted covered stone oven—the center of a home's warmth and life, as well as a place of transformation and passion.