Ervin Reis Advisory - Logo Badge

Brand concept for Ervin Reis Advisory.

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ABOUT
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Founded in 2006, Ervin Reis Advisory has the fastest growing network of financial advisors in the Asia Pacific, offering a diverse suite of financial services. Besides delivering tailored solutions for business corporations and individuals, they also provide the framework and support to their advisors, allowing them to build a rewarding career and sustainable businesses.

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CONCEPT
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I wanted to focus on making a logomark and also a logotype that is able to stand strong on its own. Most importantly, staying true to its brand values. So I used the shape of the ‘Shield’ (symbolise protection) as the overall ‘face’ of the company. The ‘Er’ (from the word ‘Er’vin) is the expression of the brand that is greatly inspired by the warmth and approachable personalities of the team of consultants/advisors.

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