BASIC® x WEBBY AWARDS

Working in direct collaboration with The Webby Awards' team, we completely overhauled the platform to establish a service strategy and product experience that unlocks additional revenue opportunities while delivering more value to users through improved utility, engagement, and versatility.
We took 17 years' worth of data and built a product experience that turns what used to be merely a gallery of winners into a robust research tool for industry professionals. The new product experience introduces a design system that provides clarity and discoverability across categories, and enables users to go broad as well as narrow while engaging with content.

Visit the case study for the full breakdown of our partnership.

https://basicagency.com/case-studies/the-webby-awards-website-design