Tastie Today • Brand Identity

This project was created in collaboration between Lemon Creative Co., Noah Kinney and Cydney Cherepak. In a market saturated with both "cook it yourself" and home delivery services, the inspiration for this project is the excitement someone feels when discovering a new restaurant.
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The goal of this project is to create a full visual identity for Tastie Today, as well as a website, app and conceptualize how the brand would function in the modern city.

We wanted the consumers using the service to feel connected to the brand through friendly and illustrative design. This connectivity to Tastie Today will help consumers feel more comfortable trying new foods and experiencing new cultures.