HelloFresh, Valentine's Day for HelloFresh Wine and Retail

HelloFresh is America’s #1 meal kit company, as well as a high-growth disruptor in the food industry. In addition to designing thumb-stopping creatives for their paid social and CRM channels (see here), Jd&co. was also tasked with photo art direction for numerous high-priority, seasonal projects, as well as creating illustrations to bring several important chapters in the history of HelloFresh to life. We are most proud of the art direction we provided for its rapidly expanding retail business, as well as the illustrations that tell the story of HelloFresh’s journey towards sustainability.